SBS Site 320 Victoria Street Germiston South 1401
1 Jonas Road,
Germiston Ext 32,
1401 10 November 2021
Recommendation Letter For Lerato Ntsele as brooks running sa Brand Ambassador
Think about the last time a word-of-mouth referral program influenced one of your purchasing decisions.
For your merchandise Brooks Runnning performance footwear, apparel, accessories and run bras in South Africa is one of the 50 countries world-wide and one which It is an honor to write a letter of recommendation on behalf of (Lerato Ntsele (insert)) for the position of a brand ambassador in your company. According to me, she is the best candidate for this role in your location in Germiston, Johannesburg.
Lerato has the Core Traits of a Brand Ambassador
She has the following traits:
1. Knowledge of (and Appreciation for) Marketing
This isn’t to say your ambassadors and advocates need a marketing degree, but they should have a basic understanding of marketing’s core principles. importance of authenticity in modern marketing as a whole, not just brand ambassador marketing, and understand the role that digital marketing and social media play in driving high-quality referrals.
2. An Established Online Presence
This ties back to the first characteristic, but it’s equally important. In order for word-of-mouth marketing to be successful, you need ambassadors to reach as many people as possible, across a variety of channels and platforms. Now, this doesn’t mean an ambassador must have 13,500 Twitter followers also email contacts to represent your brand but she has. She has a well-established online presence and a highly-engaged network that that they can access via her social media handles
3. A High Level of Professionalism
While ambassadors won’t be employed by your company, these people will be representing your brand. She’ll be talking about your company, encouraging others to check out your products and services, and influencing how others perceive your business. If someone embarrassed themselves or your brand, you’d never hire them, right? The same standards should be applied to your brand ambassadors.
4. Natural Leadership Skills
Think about the people you look to for recommendations. Sure, she is knowledgeable experts in a particular space, but you probably seek out their opinions because they also exude confidence and positivity — traits that draw you in and make you want to listen. These are the same types of people you want representing your brand in the marketplace.
5. A Passion for Building and Growing Relationships
Ambassadors are not salespeople heading out to make as many one-time sales as possible. They exist to foster strong, loyal relationships between your customers and your brand. Your ambassadors should not only be passionate about — and intimately familiar with
6. The Ability to Gather Feedback and Provide Innovative Insight
No refer-a-friend program is perfect. Neither is any particular product or service. Inevitably, brand as your ambassadors Lerato will gather feedback based on their experience with your product or services, as well as their conversations with your customers and competitors. This information can provide critical intelligence that helps you improve your referral marketing program
Let Lerato be your next brand ambassador.
As brooksrunningsa ambassador Lerato will build market presence on a global scale, and she can help drive awareness of the amazing features of your platform. She offer experience as a special events manager, social media influencer and coordinator of branded promotions through leadership roles experience she had with various projects here on twitter
With this she is confident in her ability to create excitement for your brand. Her experience includes:
• Branded Marketing and Promotions: she served as the promotions and publicits for races and other entertainment
She developed creative strategies and marketing collateral that boosted runners participation
• Event Planning and Management: She managed music festivals and art exhibits ; community volunteer events that captured favorable press and elevated the profile of the events
• Social Media Campaigns: She improved the social media presence of my campaign and its sponsored charities.
On request I can provide:
Lerato Ntsele’s Résumé